Domain Authority Domain Authority (DA) is a measurement technique developed by MOZ. It measures the overall ranking strength and trustworthiness of an entire website, predicting its potential to rank...
Canonical URL A canonical URL designates the preferred web address that search engines should index and rank as the authoritative version of a page’s content, especially amid duplicates like...
301 Redirect A 301 redirect is a permanent redirect signaling that a resource has moved to a new URL permanently. It helps in transferring nearly all (90-99%) link equity...
Internal Links: Internal links are types of hyperlinks whose work is to connect one web page to another on the same website. The process of adding links between two...
Noindex The noindex directive instructs search engines not to include a specific page in their search results. When applied, the page can still be accessed by users, but it...
Meta Robots Tag The Meta Robots tag is added directly in the HTML <head> section of a webpage. It gives instructions like index, noindex, follow, or nofollow — telling...
Organic Traffic Organic traffic refers to visitors who land on your website through search engines. These users find your content by searching on engines like Google, Bing, or Yahoo,...
Crawling Crawling is the process where search engine bots explore the web to find new, updated, or existing pages. They follow links across your website and the wider internet...